You need an image for your print ad or to include in your digital advertisement or social media post so you turn to your computer and visit Google. But before you’re tempted to snag that fantastic image you found through a Google image search, take a minute and listen to the MC Hammer song, “Can’t Touch This” and take the advice.
Using an image you found on the internet might seem harmless, but it could cause your website/social media account to be taken down, cost you thousands of dollars in fines and even imprisonment if you are found guilty of copyright infringement according to the Digital Millennium Copyright Act (DMCA).
If you are a business owner thinking about creating a website, I will save you some time. You do need one. A good one. A professionally designed and built, lead-capturing, sales-increasing, brand-identifying website.
Let's face it. How do you find goods and services these days? The yellow pages? No, on your computer or smart phone. In 2021, over 2.14 billion people worldwide are expected to buy goods and services online, up from 1.66 billion global digital buyers in 2016. Purchasing goods and services online has become a common practice among many people around the world.
So, If you do not have a website for your business, here is why you should: